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New Media Coordinatorin New York, NY@ Roadrunner Records
- Location:902 Broadway, 8th Fl. New York, NY 10010, US
- Website: http://www.roadrunnerrecords.com/
- Contact: rosen@roadrunnerrecords.com
- How to Apply: Send resume and cover letter to
The New Media Coordinator will be responsible for marketing relationships, lead generation, analysis, and reporting of opportunities in the digital/mobile sphere as well as development and administration of day-to-day new media initiatives for Roadrunner Records. This position requires intense curiosity about new media opportunities and a love of rolling up your sleeves and tinkering with the latest tech under the hood. Digital· Marketing: o responsibilities for some content relationships including creation, placement, and/or delivery as well as liaising with product managerso research &reporting on new digital (and mobile) leadso maintenance of partner
+leader board? to quantify and analyse prospective and current partners· Monetization:o explore and deliver on portfolio of digital partners offering monetary opportunitieso monetary opportunities surrounding our internal web properties· Reporting:o Understanding of metrics &digital reports to make dept more accountableo Data analysis and number crunching (i.e. making sense of report inundation)Mobile· some experience in mobile eg. promotional &sales contacts in the sphere· discover &outline mobile opportunities· create and maintain mobile leader board· some understanding of mobile technology eg. apps, texting, mobile websites· relationship maintenance with Warner/tech 3rd parties/telcos· relationship with internal RR sales deptTools· maintenance of internal blog and/or collaborative wikis to ensure open communications· new media outreach program participation· development of new productivity tools and/or help implementing ones that are introduced (eg. CRM)Requirements· 1-2 years of experience in new media marketing· 1-2 years of experience using online content management systems· Strong knowledge of HTML and PhotoShop· Proficiency in Flash a major plus· Strong understanding and experience with web metrics and analytics tools.· Expertise &knowledge in keyword advertising and affiliate programs.· College degree or related educational or professional background preferred.· Strong copywriting skills.· Capability of getting the job done in a very busy environment with minimal supervision.· You don't need to love metal, but no indie rock snobs need apply. We want you with an open mind.
Tags:new media coordinator roadrunner records marketing leads sales
This job listing was published 1960 days ago.
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